scrollytelling
A web storytelling format in which text, images, video and animation unfold in sequence as the reader scrolls down the page.
1 article
Last mentioned Scrollytelling, a blend of scroll and storytelling, is a way of structuring a web page so that scrolling drives the narrative. As the reader moves down the page, scenes change, graphics animate or video plays, revealing the content step by step.
The format is common in long-form online journalism, data visualization, product pages and brand marketing sites. It is usually built with JavaScript and CSS techniques that change page elements according to scroll position.
This entry is based on AIPOST articles and widely known facts. If something is wrong, please send us a correction request.